The Problem We're Solving
Construction is one of the least digitized industries. The lack of visibility costs billions annually.
$12T
Global construction market size
70%
Projects exceeding budget
90%
Projects delivered late
$1.6T
Annual productivity gap
The Visibility Gap
Construction projects generate massive amounts of value, but stakeholders are often flying blind about what's actually happening on site.
No Real-Time Visibility
Project managers can't see what's happening on site without physically being there. Remote sites and multiple projects make this impossible at scale.
Progress Tracking is Manual
Site photos are taken sporadically, stored in random folders, and rarely connected to schedules. Assessing progress requires hours of manual review.
Issues Discovered Too Late
Without continuous monitoring, problems are found days or weeks after they occur. By then, fixing them costs 10x more than prevention.
Budget Overruns are Common
70% of large construction projects exceed budget. Lack of visibility is a major contributor — you can't manage what you can't see.
Why Now?
Technology Convergence: Cloud computing, cellular connectivity (4G/5G), and computer vision AI have matured to the point where automated site monitoring is finally practical and affordable.
Industry Pressure: Labor shortages, ESG requirements, and increasing project complexity are forcing the construction industry to digitize. Companies that don't adapt will be left behind.
Remote Work Shift: COVID accelerated acceptance of remote monitoring and digital collaboration. Stakeholders now expect real-time access to project information from anywhere.
Infrastructure Investment: Record government investment in infrastructure globally is driving demand for better project oversight and accountability.
The InSite Solution
We've built an end-to-end platform that gives stakeholders complete visibility into construction site activity.
Continuous Capture
Purpose-built cameras capture site activity 24/7, automatically uploading to the cloud without manual intervention.
AI-Powered Analysis
Computer vision identifies key moments, tracks progress, and surfaces anomalies — eliminating manual photo review.
Schedule Integration
Visual progress is linked to P6 and other project schedules, enabling percent-complete tracking backed by evidence.
Stakeholder Access
Owners, contractors, and teams all see the same real-time view, reducing miscommunication and disputes.
Market Opportunity
Total Addressable Market
The global construction technology market is projected to reach $25B by 2030, with site monitoring representing a significant and growing segment.
Initial Target Market
We're focused on large-scale mining and infrastructure projects in Australia, where our founders have deep relationships and industry expertise. This represents a $500M+ serviceable market.
Expansion Path
From mining and infrastructure, we expand horizontally into commercial construction and vertically into adjacent use cases like safety monitoring and environmental compliance.
Learn More About InSite
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